Ellen DeGeneres is set to launch a skincare brand on 26 October.
The 63-year-old television host is branching out into the beauty market after announcing her eponymous entertainment show will go off air in 2022 after 19 seasons.
She said on “The Ellen DeGeneres Show” this week: “There’s something that I’m very excited about. I have been working on this for three years and I’m excited to share it with you today."
Although the products are yet to be unveiled, Ellen described the line as “age-positive skincare that actually works.”
Kind Science launches on 26 October and is both cruelty-free and planet-friendly.
She explained: “We call it Kind Science because it is kind to animals, it is kind to your skin, it’s kind to the planet, and it’s kind to your wallet. So it’s all kind."
According to the brand’s website, Kind Science products will be free of dyes, added fragrances, and harsh chemicals known to cause irritation. And “wherever possible,” packaging will be recyclable.
Ellen recently insisted she “never thought” her talk show would last for 19 years.
She said: "I think I gave the advice on day one. I mean, I wanted to make a show that was really fun for everybody and an escape for an hour a day. Whatever was going on in the world, I wanted this to be a happy place. I wanted everyone here to have fun working here and I wanted to not take it for granted, to enjoy [it].
"But if you would have told me that in 19 years that I would be doing this 19 years later, I never thought it would last this long.
"I thought it would do well, but, you know, talk shows don't last that long usually. So I'm, you know, beyond blessed and grateful for it going this long."
Ellen announced in May this year that her show would be coming to an end, and admitted she was actually planning to quit after 16 seasons.
She said at the time: "I was going to stop after season 16. That was going to be my last season, and they wanted to sign for four more years and I said I'd sign may be for one. They were saying there was no way to sign for one. 'We can't do that with the affiliates and the stations need more of a commitment.' So, we [settled] on three more years, and I knew that would be my last.
"That's been the plan all along. And everybody kept saying, even when I signed, 'You know, that's going to be 19, don't you want to just go to 20? It's a good number.' So is 19.”
This originally appeared on IOL.