The night may have been icy, but the cause was wonderfully warm, as celebrity guests, including Miss SA, Rolene Strauss, and GLAMOUR editor, Pnina Fenster, gathered at Cape Town’s Cape Grace hotel for the launch of Grown Not Made, a partnership between Heinz Ketchup and Food & Trees for Africa. The innovative programme teaches deprived communities to grow their own food gardens, saving many from hunger and malnutrition, and, in some cases also making it possible for families and communities to make additional money from the vegetables they produce. Food & Trees for Africa founder Jeunesse Park said at the event, “This is the beginning of a great partnership that will benefit a great many into the future, contributing to food security and healthy people on a healthier planet.”
The focus of the evening: a fund-raising auction of 10 stunning hand-blown glass pieces, each one inspired by a different celebrity. It was quite a roll call, including the likes of Ryk Neethling, Carol Bouwer and Yvonne Chaka Chaka. The stars did everything in their power to up the ante and to encourage charity donations, from J-Something (the lead singer of music sensation Micasa), who treated the crowd to an a capella performance to chef Jenny Morris who cheered on the bidding with all her might. And we were especially proud that two of the participants were winners of our GLAMOUR’s Most GLAMOURous 2014 Awards — Jeannie D and Lalla Hirayama. Everyone did their bit for a crucial cause. And thanks to Jill Grogor, event organiser extraordinaire, Alan Ford, who acted as auctioneer for the evening, the starry participants and bidders, and, most importantly, the corporate involvement of Heinz Ketchup, hundreds of thousands of rands were donated to Food & Trees for Africa — hopefully the beginning of a life-changing drive!
Click through the gallery below to see some of the event’s GLAMOURous guests!