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From Crocs to Gucci, these are the most in-demand knock-off designer brands

Image: @crocsza/Instagram
Image: @crocsza/Instagram

It’s no secret that Crocs have become a fashion trend in recent years - albeit a polarising one. You may be surprised however, to find that some people are even going so far as to purchase replica versions of the colourful sandals.

In fact, according to a new study conducted by Uswitch, knock-off Crocs are searched for online approximately 25 200 times each year - making it the 5th most in-demand imitated brand in the world!

What’s even crazier, is that Crocs sit just below high-end designer labels such as Rolex, Louis Vuitton, Gucci, and Yeezy.

The study concluded that luxury Swiss watch manufacturer Rolex was the most popular brand in counterfeit products. Known for making some of the most iconic timepieces in the world, replica versions are Googled over a quarter million (228 000) times each year.

Second on the list is Louis Vuitton, with its brown monogram-printed bags searched for approximately 118 000 times.

In the third position is Gucci, with 87 600 searches made each year for imitation products.

Top 20 Most Searched for Knock-off Brands

  • Rolex:
  • Louis Vuitton:
  • Gucci:
  • Yeezy:
  • Crocs:
  • Nike:
  • Balenciaga
  • Off-White
  • Vans:
  • Adidas
  • Converse:
  • Chanel:
  • Versace:
  • Ray-Ban:
  • Burberry:
  • Prada:
  • Michael Kors:
  • Moncler
  • Calvin Klein
  • North Face

As some of the most popular brands are most well-known for specific products, Uswitch also looked into the demand for knock-off versions of iconic products from these brands, revealing the most wanted counterfeit product in the world is a Gucci belt - with 56,400 annual searches.

Interestingly, Gucci takes up four positions in the Top 10 list: Gucci belts see the most searches, followed by Gucci slides. A knock-off Gucci shirt is the fourth most in-demand counterfeit product with 8 400 annual searches, and Gucci t-shirt rounds off the Top 10 list in 10th position with 4 800 online searches each year.

Top 10 Most Searched for Knock-off Designer Products

  • Gucci Belt:
  • Gucci Slides:
  • Yeezy Boost 350:
  • Gucci Shirt:
  • Louis Vuitton Wallet:
  • Balenciaga Triple S
  • Louis Vuitton Belt:
  • Yeezy SPLY 350
  • Louis Vuitton Backpack:
  • Gucci T-Shirt:

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