GRAMMY Award-winning global superstar Justin Bieber has officially returned to the spotlight with the surprise release of his highly anticipated seventh studio album, SWAG. Dropped without warning, the 21-track project has already set social media ablaze, marking a bold and deeply personal chapter in Bieber’s career.
The album, which features high-profile collaborations with Gunna and Sexyy Red, sees Bieber reflecting on a whirlwind life shaped by fame, fatherhood, and mental health. Having grown up in front of the world, SWAG explores the emotional weight of navigating stardom from a young age, while embracing the transformative roles of husband and father.
Bieber co-produced the project alongside a powerhouse team including Carter Lang, Dylan Wiggins, Daniel Caesar, Dijon, mk.gee, Daniel Chetrit, Eddie Benjamin, and Knox Fortune, blending soulful production with introspective lyricism.
Tracks like “Therapy Session,” “Dad’s Love,” and “Devotion” hint at his commitment to mental well-being and his evolving relationship with therapy, while others such as “Go Baby” and “Sweet Spot” radiate his trademark charisma and swag. The title track “SWAG” itself is a pulsating anthem that captures both growth and confidence.
SWAG is a layered, mature body of work that highlights Bieber's evolution, not just as an artist, but as a man. Intimate, reflective, and sonically diverse, it may be his most authentic album yet.
Full Tracklist:
ALL I CAN TAKE
DAISIES
YUKON
GO BABY
THINGS YOU DO
BUTTERFLIES
WAY IT IS
FIRST PLACE
SOULFUL
WALKING AWAY
GLORY VOICE MEMO
DEVOTION
DADZ LOVE
THERAPY SESSION
SWEET SPOT
STANDING ON BUSINESS
405
SWAG
ZUMA HOUSE
TOO LONG
FORGIVENESS
Bieber fans and music lovers alike can expect SWAG to offer both head-nodding bangers and heart-stirring confessions, an album that proves the pop icon isn’t just back, he’s evolved.
Recent stories by:
Sindeka Mandoyi
Minnie Dlamini gets vulnerable on navigating motherhood and fame with Nandi Madida
Throwback to GLAMOUR’s Most GLAMOURous fashion awards 2024
South African BookTokers leading the literary revolution on TikTok
Miss SA Mia Le Roux engaged to long-time partner Luke Tenoever
Cardi B stuns with head-turning couture moments in Paris
GLAMOUR Recommends
Tumelo Moema is Creating a Borderless Continent for Creative Talent Through Hayani Africa
From Khayelitsha with Heart: The Rise of Rands
Imbawula Music Festival: Igniting South African Culture Through Rhythm, Unity & Purpose
Jazz community gathers at Guga S’thebe to honour legendary drummer Louis Moholo- Moholo
Rihanna turns Paris into her runway, and brings blue glam to the 'Smurfs' premiere
Grammy award winner Tyla surprises Mollwane Madiba at his matric dance
Recording Academy adds new categories to 2026 GRAMMY Awards
Lumanyano Mzi’s homecoming tour to mark his debut album "Ithemba Elitsha" and a new musical chapter
Top 3 Jazzy spots to visit in Johannesburg
Joy of Jazz set to dazzle with star-studded three-day line-up in Johannesburg