There’s a new rhythm moving through Cape Town. One that starts on the mountain and ends on the street. A movement that belongs as much to trail runners as it does to designers, creators, and explorers.
The Invented ReInvented range, Salomon’s category that merges performance innovation with contemporary design, was unveiled at THK Gallery in Zonnebloem, Cape Town, on Thursday 06 November 2025.
The event will mark the official launch of Salomon’s Invented Reinvented, introducing the range to local audiences for the first time. While Salomon already has a strong retail presence across Centurion, Sandton, Durban, and Cape Town, the Sportstyle collection takes the brand into new territory, blending its technical heritage with urban culture and creative expression.
Available in limited quantities and exclusively through Archive and salomonsports.co.za post the reveal, the limited edition range represents the evolution of a brand born in the French Alps in 1947 and now reimagined for everyday movement.
“Sportstyle represents the evolution of Salomon’s philosophy, bringing our mountain heritage into the language of modern design and creativity,” said Salomon’s Managing Director, Lee Besnard. “Cape Town’s unique balance of nature, art, and culture perfectly reflects what this category stands for: connection through movement.”
Globally, Salomon Sportstyle has redefined how performance footwear fits into modern life, with silhouettes like the XT-6 and ACS+ becoming cultural icons, seen on figures such as Rihanna, Bella Hadid, and DJ Khaled. The Cape Town launch brings this global design story to a local stage, creating a space that feels part gallery, part cultural moment and entirely in motion.
As Salomon continues to push boundaries between sport, style, and innovation, the introduction of Sportstyle signals a new chapter, one defined by reinvention, creativity, and the freedom to move differently.
WHERE TO FIND SALOMON SPORTSTYLE
Available exclusively at:
Archive and salomonsports.co.za
