Women in Charge: Chantel Jade Struwig's power in authenticity

When you meet Chantel Jade Struwig, you’re immediately struck by her poise, warmth, and quiet confidence, qualities that reflect a life deeply rooted in resilience, authenticity, and purpose. Born and raised in Pretoria, Chantel’s story is one of embracing uniqueness, overcoming self-doubt, and rising above societal expectations with grace and grit. From navigating her childhood with a distinctive birthmark to becoming a beacon of empowerment in the beauty and wellness space, Chantel has carved out a space where self-love isn't just a trend, it's a way of life.

In this exclusive interview with GLAMOUR, Chantel opens up about her formative years, her emotional fitness journey, the motivation that fuels her hustle, and her powerful role in the Dove beauty campaign, all while staying grounded in the values that shaped her. Her journey is not just inspiring; it’s a reminder that beauty begins the moment you decide to show up as your whole, unfiltered self.

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GLAMOUR: Let's start with your roots. Where did you grow up, and what was your childhood experience like?

Chantel Jade Struwig: I've spent my entire life in Pretoria, and it's been an incredible journey. I have an older sister who's seven years my senior, and we're incredibly close - she's my best friend and confidante. People often say I'm a mini version of her, and I take that as a compliment. Growing up in the pre-social media era was a blessing. We spent our days playing outside, exploring, and experiencing life without the pressure of online scrutiny. My parents were always supportive and loving, encouraging me to pursue my passions.

Chantel Jade Struwig,Image: Instagram/Chantel Jade Struwig

What I appreciate most about my upbringing is that my parents never sheltered me from the world. They treated me like any other child, allowing me to explore, learn, and grow. This approach has shaped me into the person I am today - confident, curious, and open to new experiences. Family has always been a vital part of my life, and I feel grateful for the love and guidance my parents and sister have provided

GLAMOUR: Take us back to the moment you noticed the birthmark on your face. What was going through your mind, and how did you feel?

Chantel Jade Struwig: There was never a certain moment where I looked in the mirror and asked “What is this” but I always knew that I was different because whenever I went out with my family there would be stares and people pointing at me. In primary school, I barely noticed the birthmark's impact. But as I entered adolescence, relationships and social dynamics became more complex. I began to doubt my beauty and compared myself to my peers and felt inadequate. Despite the challenges, my parents unwavering support and encouragement helped me navigate these struggles.

They never made me feel ashamed or hid me from the world. Instead, they instilled confidence and resilience in me. My personality always shone through, allowing people to see beyond my physical differences. I wish I had a dramatic story about overcoming bullying, but that wasn't my experience. Instead, I was blessed with a supportive network that accepted me for who I am. I genuinely believe I was meant to have this birthmark. It's helped me become more empathetic and understanding, but it wasn't always easy. I had to confront and overcome self-doubt, learning to focus on my inner qualities and strengths.

Chantel StruwigImage: Instagram/Chantel Jade Struwig

GLAMOUR: Can you tell us about your fitness journey? What motivated you to start, and how has it impacted your life

Chantel Jade Struwig: I have always been athletic in school, which sparked my natural affinity for fitness. However, it wasn't until after my first serious relationship ended that I truly discovered my passion for working out. After the breakup, I felt lost and uncertain about my identity and direction. Instead of turning to partying or drinking, I found solace in the gym. It was as if a higher power guided me there, saying, "This is where you need to be" I spent hours each day, sometimes three to four hours, teaching myself fitness routines from scratch. Listening to uplifting music and worship songs, I focused on healing my mental health, not just physical transformation. Ironically, my physical progress became a bonus, a cherry on top of my emotional growth. The gym became my sanctuary, where I worked through heartbreak and self-discovery

GLAMOUR: What gets you out of bed, even when things get tough? What's your secret to staying motivated?

Chantel Jade Struwig: Growing up, we weren’t all that rich, I would say we were a little bit on the poor side. I attended a prestigious high school where most of my peers came from affluent backgrounds, making me acutely aware of our economic differences. Constantly worrying about money. But I'm determined to break the cycle of financial insecurity for myself and my future family. I never want my children to experience the stress and uncertainty of worrying about money. So, I think that's a big reason why I get out of bed. I've got big aspirations and a lifestyle to match. Plus, hitting the gym keeps me disciplined and focused on my long-term goals. I am doing this for my future self – she deserves to live her best life

GLAMOUR:Take us through your journey with the Dove beauty campaign. What sparked the partnership, and what was the initial conversation like with the Dove team

Chantel Jade Struwig: I've had the pleasure of working with Dove on and off since 2019. We did an amazing master brand campaign together, and now, after a couple of years apart, I'm back! It's crazy to think about how far we've come. Being part of this huge campaign feels like a full-circle moment – it's truly an honour.

GLAMOUR: Can you share your experience working alongside the talented Leleti Khumalo and Kayise Ngqula on the campaign?

Chantel Jade Struwig: Working with Leleti Khumalo and Kayise Ngqula has been an incredible experience. Sharing the stage and campaign with them is truly humbling. Initially, I wasn't familiar with their work, given our different fields, but getting to know them has been amazing. Their kindness, humility, and approachability have left me in awe. I've even become a fan, stalking their Instagram pages! It's surreal to think they consider me on their level, especially given their impressive achievements. I've shared my excitement with my boyfriend, marvelling at how they've welcomed me into their circle. It's heartening to have such supportive and inspiring individuals rooting for me. They're not only talented but also beautiful inside and out. Their down-to-earth nature makes them effortless to talk to. This collaboration has been a dream come true

Fitness model Chantel Jade Struwig radiates confidence, wearing it like a second skin. Image: Instagram/Chantel Jade Struwig

GLAMOUR: How do you define beauty?

Chantel Jade Struwig: is about embracing individuality. It's accepting and celebrating your unique features, rather than trying to conform to societal standards. Just completely stepping into your own

GLAMOUR: What lessons would you share with your younger self about self-acceptance, beauty, and navigating criticism

Chantel Jade Struwig:That's a tough one. I would honestly just tell her to hang in there. Just hang in there, girl. You don't know what's about to come. You can't even fathom where you're about to go.