Recently Cassper Nyovest decided to take legal action against Tsonga musician Benny Mayengani who used the words #FillUp to promote his concert.
Upon learning that Cassper trademarked the term #FillUp , Twitter went into a frenzy with a stream of scathing Tweets.
Since #FillUp is “trademarked” by Cassper Nyovest…I’m going to trademark #Fill_in and sue every school for using it in test papers. Thank me later. pic.twitter.com/FUBcELLpUb
— Lwandiso (@Lwandiso_SA) September 6, 2018
If it was Bonang fighting for “MO’GURL” I seriously would understand becoz she cMe up with the “mo’gurl” thing..
But den as for casper fighting for something was popular before he even started using it..imean Orlando pirates use to fiil the stadium whats new? #FillUp pic.twitter.com/MPbbkDCiX8
— QUEEN-TEE👑 (@TintswaloHlongz) September 6, 2018
So vele Cassper Nyovest thinks he can own words from English asena matric!? #FillUp pic.twitter.com/QAnk2AYDob
— Motho Wa Modimo 🙏🏽 (@evanspetlo) September 6, 2018
The only Black man allowed to #Fillup pic.twitter.com/f8owhXcY20
— Madumetša (@TeffuJoy) September 7, 2018
The war on #Fillup continues Benny Mayengani mr #FillUpGiyaniStadium answers cassper nyovest who says fillup concept is his 😂😂😂 pic.twitter.com/yM3OPGTweh
— Dude-Master (@simon_pela) September 6, 2018
Now that Cassper legally owns the words #FillUp what do we say at the garage? Please quench my car’s thirst with R100 unleaded 95 pic.twitter.com/p7qM4OCeMt
— Saturnite (@Saturnite1) September 6, 2018
Ma nigga owns #FillUp @CassperNyovest i’m inspired
i want to trade mark #eating
Then i will make money from everyone who says eating or act as such
Dankie grootman pic.twitter.com/r2Pzt4Nrij
— LIVHUWANI Nemalili (@Livhuwani_king) September 6, 2018
Dear @CassperNyovest can i have permission to #FillUp this bottle with water 🙄🙄 pic.twitter.com/4DJrKYPzaK
— Thomas Sankara✊✊ (@Allan_Tshuma) September 6, 2018
Even Julius Malema and the EFF got involved, and came to Benny Mayengani’s defense.
We will defend you chief @BennyMayengani, don’t be scared of bullies who are threatened by talent. We have the best in town, let them bring it on. #FillUpGiyaniStadium
— Julius Sello Malema (@Julius_S_Malema) September 6, 2018
EFF CONDEMNS THE MOVE BY HIP HOP ARTIST CASSPER NYOVEST TO SUE TSONGA ARTISTS BENNY MAYENGANI FOR USING THE WORDS “FILL UP” FOR HIS CONCERT pic.twitter.com/iqQcFumQ2O
— Economic Freedom Fighters (@EFFSouthAfrica) September 6, 2018
Cassper Nyovest’s manager clapped back at the EFF with the following statement on Twitter:
You take a stance for your homeboy when you know well & clear what he’s doing is 100% wrong is not only opportunistic but embarrassing. I have so much respect for you, this is actually disgusting, we are NOT politicians! You are sacrificing the hard work of another Black Kid!! https://t.co/GHf0cm27sA
— December 1st.. Si On (@BridgeBossTLee) September 6, 2018
Moments later Cassper shut down the negative comments by explaining that he was doing what any other business owner would do.
Protect your ideas. It’s expensive but it’s worth it. Get your paper work right. TREAT IT LIKE A BUSINESS BECAUSE IT IS A BUSINESS!!! IT’S THE MUSIC BUSINESS!!!
— R.M Phoolo (@CassperNyovest) September 6, 2018
A lot of artists die broke because of the issue of ownership, they are mocked by fans& media yet when we educate ourselves, own our talent& ideas we’re attacked. I hope you’re learning through me. We’re about to #FillUpMosesMabhida on the 1st of December. Tickets at Computicket!!
— R.M Phoolo (@CassperNyovest) September 6, 2018