Rihanna has “never” been more in love with a fashion range than she is with her new Fenty x Puma collection. The 29-year-old singer – who was announced as the creative director of sportswear giant in 2014 – showcased her Autumn/Winter 2017 line for the fashion house on Monday (06.03.17) in Paris, and says her latest designs are her favourite creations to date.
The ‘Work’ hitmaker shared a video of yesterday’s event, which was a montage of behind-the-scenes footage as well as snippets of the catwalk show, on her Instagram account. Speaking in the clip, the brunette beauty said: “I have never been in love with a collection more than this one. It’s a lot of simple things and then a lot of colour, more exaggerated pieces that combine really well together. And that’s my favourite thing to do.”
The brand teased the collection ahead of the showcase with close up images of the details, and Rihanna also opted to live stream the fashion show on social media, which was an idea she had been contemplating ahead of the exhibition.
Speaking previously, she wrote: “Prep. #FENTYXPUMA #AW17 might go live for my first time tonight so y’all can see what me and the @Puma squad really up to out here in PaRIH. #BTS #PFW (sic).”
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