Summertime and the livin’ is easy… the good times are calling and ten fun-loving local stars are up for anything in the new Festive campaign from Edgars.
What’s your party trick? “Blowing bubbles out of my eyes!”, “any night with my girls just does the trick for me”, “leaving with someone’s bae!”…yep…all’s out and caught on camera with Edgars.
In this candid tell-all campaign, ten celebs share non-stop laughs and open up – but it’s not all what you’d expect.
“I’m obsessed over people’s babies. Not saying I’m planning one but they are so cute”, Pearl Modiadie spills the beans in one of the campaign episodes which will be airing on TV in short ad snippets throughout the festive season.
“My set crush today is Warras, his face is just so nunus. Unfortunately his is so short but those tattoos though!”, Ayanda MVP teases in answer to the question ‘who’s been your set crush?’.
The adverts push the boundaries with Lalla Hirayama, Tumi Voster, Ayanda MVP, Jay Anstey, Pearl Modiadie, Janez Veermeiren, Jonathan Boynton Lee, Siv Ngesi, DJ Warras and Jimmy Nevis – these celebs were game for anything and literally play games on camera and do what they do best – entertainment.
From mince-pie eating contests, to fragrance challenges and even some kissing under the mistletoe as well as some candid Q&A’s, South Africa is going to see these talented DJ’s, actors and comedians – and Edgars – as they have never been seen before.
The ads will also reveal unbeatable festive season offers and promotions as Edgars promises to have the season sorted for gifts, as well as party fashion for the guys and gals.
Long-cuts and outtakes as well as gorgeous behind-the-scenes photos will be shared on social media – giving fans a chance to get to know their stars, or just watch their favourite moments, on repeat.
Follow the hashtag #EdgarsSeasonSorted for more information and be the first to download and discover the best deals for festive shopping.
Watch the first episode of the campaign below!
https://youtu.be/OesHWMbb2MQ
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