If you haven’t heard by now, Rihanna’s Fenty Beauty and Fenty Skin are launching in Africa.
The pop star and entrepreneur made the exciting announcement yesterday on her Instagram page.
“I’ve been waiting for this moment!!! @fentybeauty and @fentyskin are finally dropping in AFRICA!!!
Botswana, Ghana, Kenya, Namibia, Nigeria, South Africa, Zambia, Zimbabwe...we coming at ya 27 May and that’s just the beginning!!! #FentyAfrica.“ she wrote.
In true Rihanna fashion, the style icon of course had to rock a legendary South African designer to celebrate the arrival of her brands on the continent.
In the official campaign images, Rihanna can be seen wearing Thebe Magugu’s White Wool Fringe Hem Knitted Dress with Detachable Bralette from their AW21 Alchemy collection.
The collection explores the changing face of African spirituality -a fitting outfit choice for the star’s first business venture in Africa.
Rihanna paired the garment with a matching white headwrap reminiscent of the traditional headwrap, often called a dhuku, worn by African women.
She accesorised with hoop earrings and gold rings, a deep burgundy lip and white smoky eyeshadow to accentuate her smouldering eyes.
On Twitter, the official Thebe Magugu account thanked Rihanna and her stylist Jahleel Weaver for allowing him to dress the star.
Welcome to Africa, Riri. @rihanna wears the Thebe Magugu White Wool Fringe Hem Knitted Dress with Detachable Bralette from AW21’s Alchemy collection exploring the changing face of African Spirituality.— THEBE MAGUGU (@_ThebeMagugu_) May 11, 2022
Thank you Rih & Jahleel.
However, this isn’t the first star-studded appearance for the designer. Earlier this year, Kylie Jenner channelled old Hollywood Glamour as she wore the Caped Shoulder Wool Blazer also from Thebe Magugu’s AW collection.
Kylie Jenner (@kyliejenner) wears the Caped Shoulder Wool Suit from AW21’s ‘Alchemy’ Collection.— THEBE MAGUGU (@_ThebeMagugu_) January 6, 2022
Inspired by the changing face of African spirituality, the collection is now available at key stores.#thebemagugu pic.twitter.com/wQXUpl5fzn
A few months prior, Miley Cyrus was seen lounging around in a private jet wearing a red suit from the brand’s SS22 ‘Doublethink’ collection.
Issa Rae wears the Thebe Magugu Petrol Green Jacket and Skirt in the latest episode of Insecure. The jacket has South Africa’s constitution printed on the back lining, which is shown through an intentional tear. From the AW20 collection shown at Paris Fashion Week.#InsecureHBO pic.twitter.com/63Ro2s4TSB— THEBE MAGUGU (@_ThebeMagugu_) November 2, 2021
We also saw actress Issa Rae also rocking Thebe Magugu in the Petrol Green Jacket and Skirt from their AW20 collection in an epsiode of Insecure.