The unapologetically unique designers bring brand new meaning to the fashion of living.
Abiah Mahlase and Bradley Muttitt form the fashion and design duo behind AMEN Fashion SA and specialise in men & women's fashion as well as interior design.
Brad & Abiah have become known for creating spaces and garments for men and women who are collectors of style stories, experiences and connoisseurs of fashion elements that explore contemporary African identities.
In 2019, Brad & Abiah were awarded the Pride Of Africa’s Rising Stars for their contribution and achievements in the design industry. They have been also been on the panel of judges at Decorex and have showcased at a variety of African fashion week platforms including Mozambique Fashion Week and AFI Fashion Week in Cape Town.
Brad & Abiah founded AMEN Fashion SA in 2014 and are both multi-talented individuals whose achievements are varied and diverse. Abiah gained his notoriety in local fashion when he starred as a lead in South Africa’s first reality show, Cream Cartel. Brad’s career in fashion took off when he became a renowned national merchandiser, working for brands such as Pringle of Scotland, Ben Sherman, and Mango.
Just like their brand, Brad & Abiah look at fashion with an unapologetic ‘so be it’, attitude and as a form of expression beyond the way of dressing.
“Our clothing reflects the journey of sharing between Africa and the world. We specialise in bold, fun and fearless statement pieces and niche ready-to-wear retail collections. Our design ethos is versatile, merging some traditional methods and new techniques of design to form exaggerated shapes for oversized jackets, dresses, and pants in daring prints and illustrations that tend to make unapologetic statements. Our designs are a celebration of African Heritage,” they shared.
The fashion royalty duo is definitely one to look out for as they continue to break boundaries in the local design and fashion industry.