Blue Tab has always been Levi's® best-kept secret for those in the know — the label's premium line, built on Japanese denim craftsmanship and quiet, considered design. But this season, Blue Tab is stepping into a new era. The Fall/Winter 2026 collection sees the line expand far beyond its denim roots, layering in pinnacle materials from around the world — think Italian leather and suede, cashmere-wool knits, and eight-wale corduroy — while keeping pure indigo denim and Japanese craftsmanship firmly at its core. The result? Blue Tab's most premium, most global offering to date.
At the heart of the collection sits a heritage denim capsule grounded in Levi's® archival silhouettes — a nod to where Blue Tab began. But it's the new luxury fabrications joining the line-up that mark this season's real evolution, positioning Blue Tab as a genuinely elevated, globally-minded proposition within the Levi's® universe.
For Him: Flight-Inspired Outerwear Takes the Lead
The menswear story opens with outerwear that reimagines classic flight gear for the modern wardrobe. The Pilot Jacket channels 1950s aviation styling with a refined, modern fit, while the Suede Bomber — crafted in Italy from rich, deep-toned suede — reworks the bomber silhouette in self-fabric for a more elevated finish. The Denim Bomber draws on an archival 1980s Levi's® design, keeping its signature round shoulder while sharpening the fit overall, and pairs naturally with the wide, barrel-leg Denim Cargo in a vintage wash.
Rounding out outerwear are the Casual Blazer in eight-wale corduroy and the Shirt Jacket, which features a corduroy collar and a double-faced interior that pays homage to Levi's® historical blanket stripe.
On top, expect a Boxy Shirt in Jaspe denim, a short-sleeve shirt with a fine Japanese stripe, a cotton Turtleneck Sweatshirt, and a classic Cashmere Sweater in oatmeal and grey heather. Down below, the new Pencil Slim — a non-stretch, slightly high-rise straight leg with Orange Tab construction detailing — joins the Wide Leg Flyer and Chino Trouser.
For Her: Aviation-Era Glamour, Reimagined
The women's range opens with the Flight Jacket — a textured Italian leather piece inspired by Earhart-era imagery — styled with a wide-leg Denim Pleated Trouser in pure indigo 2x1 denim. The Sherpa Jacket arrives in an updated silhouette, pairing effortlessly with a flared pure indigo Circle Skirt, alongside a strong-shouldered, double-breasted wool Blazer.
New tops include the oversized Core Woven in fine shirting, a scallop-edged cotton Lace Woven, and a slim-fit Denim Flare Dress in lightweight Japanese denim. Making a statement of its own is the Denim Shirt Dress, cut in heavyweight denim with an intentionally weathered, surface-damaged texture running across the entire garment.
In bottoms, a new '70s Flare joins the collection alongside the Italian-made Suede Pencil Skirt — a mid-rise classic silhouette in warm, rich suede — plus continuing favourites like the Blue Tab '70s 501®, Drop Barrel, and Denim Pleat Trouser.
"Blue Tab is about staying true to the Levi's brand, using the best materials and finish techniques, to elevate timeless classics to premium essentials," says Paul O'Neill, Levi's Design Director for Blue Tab. He notes that while Japanese denim and craftsmanship remain central to what the brand does, Blue Tab is now sourcing the finest materials from around the world — from Italian leather to premium cashmere and wool — elevating the collection while staying true to Levi's DNA.
Visually, the Fall/Winter 2026 Blue Tab campaign treats the collection less like clothing and more like a living installation — garment, space and light held in quiet, deliberate dialogue. Shot in open-air, architectural settings, the imagery leans minimal, precise and almost museum-like, exploring the relationship between body and structure. Aviation runs through it all, not as a literal reference, but as a feeling — openness, balance, controlled movement. Natural light, strong lines and negative space do the heavy lifting, drawing focus to silhouette, texture and craftsmanship. The mood: refined, understated, and quietly aspirational — Levi's® most premium expression yet, with the spirit of flight running just beneath the surface.
The Blue Tab™ Fall/Winter 2026 collection launched worldwide in August, available at select Levi's® stores and online at Levi.com. Every piece carries the distinctive Blue Tab™ label — your marker of the brand's most premium offering.
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