H&M collaborates with WARDROBE. NYC for a new designer collection

Fashion alert! H&M's new collaboration with luxury label WARDROBE.NYC promises timeless wardrobe staples designed by Christine Centenera and Josh Goot.

H&M announced a new designer collaboration with New York-based luxury essentials label, WARDROBE.NYC. Founded by editor and stylist Christine Centenera, who also happens to be the current Editor-In-Chief of Vogue Australia and designer Josh Goot, the collection translates the duo’s defining vision, distilling a pioneering decade into a single, definitive wardrobe – directional and effortlessly wearable in equal measure. “We wanted to create a capsule for H&M that was true to the wardrobe concept: A timeless and honest statement that was both essential and of the moment. This approach comes from our personal philosophy of dress – this approach has always been a vital part of WARDROBE.NYC, and you can feel it in the H&M collaboration,” says Josh Goot.

The WARDROBE.NYC H&M collaboration draws on the WARDROBE.NYC archives to present a tight edit of archetypal urban style. Impeccably cut tailoring in a timeless palette – wool coats, blazers, tailored skirts – anchors the collection, while washed denim, padded bombers, hoodies, and fluid drawstring pants lend a sophisticated ease to the more casual pieces. Underlying the collection, a series of highly versatile layers serves as the foundation of a wardrobe in which everything goes with everything else.

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“What we wanted, above all, was for all these pieces to become staples. You're building the base of a wardrobe and mixing it back in – with things you already own and with pieces from the collection itself. That versatility was always the goal,” says Christine Centenera.

“The way every shape is so well considered – you can really feel how it will be to wear one of these garments just by looking at it. These are pieces that will be in your wardrobe for a long time," says Ann-Sofie Johansson, Creative Advisor and Head of Design Womenswear H&M

The WARDROBE.NYC H&M collection will be available from 6 August 2026 at Sandton City and online from Superbalist.